Where the nature of the overall market is set by the product or service being offered, Internet and affiliate marketers run into difficulties when trying to auger down to identify more specific sub-markets especially the highly targeted “niche market” areas.

In the following video, Ed Dale of the Thirty Day Challenge fame demonstrates a few simple approaches to further refining an overall market into various niches using readily available web sites such as Amazon and Google (both the search and RSS reader):

I think you can see where Internet and affiliate marketers applying this simple approach can help identify a number of potential niches in their specific target market.

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Note: Ed Dale’s video was “borrowed” from the You Tube channel (eddale) and the general repository for all of the Thirty Day Challenge videos (the current collection were mainly assembled from the 2008 Challenge; the 2009 Challenge is set for this August).

A review of the 2008 Thirty Day Challenge will be posted within the next few days.

In the meantime more information on the Thirty Day Challenge, visit the web site at:

Thirty Day Challenge

P.S. – Access to the 2008 Thirty Day Challenge site and lessons is FREE!

Anyone in the process of developing a message via the Internet needs to invoke some type of an Internet Message Delivery System (a.k.a. Internet Marketing System).

Several steps need to be considered during this process including the definition of a target audience. This is a key element since it enables you to hone the message and set the stage to keep attracting the target audience from the near endless masses of the Internet cloud (today > one billion people).

How do you accomplish this feat?

By carefully considering the nature of the message you are trying to deliver through an analysis of your target market.

The following video overviews the process with an example designed to help the viewer formulate their own target market analysis.

Be sure to leave a comment and let me know what you think!