Send Out Cards’ New Secret Weapon: The SOC Box and Retail Affiliate Marketing

The company that gave us the first automated, online system to create, publish and send real greeting cards has done it again.  Send Out Cards (SOC) recently launched a new twist for delivering their exceptional product, the SOC Box (pronounced “Sock Box”). By releasing the SOC Box program, Send Out Cards jumps from network marketing/MLM [...]

Getting Ready for Ed Dale’s 2009 Thirty Day Challenge

A few weeks ago I was somewhat fortunate enough to encounter Ed Dale’s Thirty Day Challenge; a free training program for neophyte Internet marketers. The only reason why I say I was somewhat fortunate … after scanning through the training materials available on the site, I was wishing I had found it much earlier. For [...]

Niches of a Target Market: Defining Niches in Your Target Market

Internet and affiliate marketers quickly begin to realize the importance in not just defining their overall market but more importantly identifying more specific target markets and highly specific niche markets to optimize their online marketing efforts. Where the nature of the overall market is set by the product or service being offered, Internet and affiliate [...]

Seth Godin’s “Tribes”: Are You Ready To Lead Your Tribe?

After reading Seth Godin’s 2008 book, a question continually resonates in my brain: Are you ready to lead? (really meaning am I!) Though I had heard people talking of Seth Godin and this book ever since it was released late last year,  only recently became acquainted with his writing after finding his blog and subscribing [...]

The Marketing Magic of Seth Godin’s Blog

Is there really something about Seth Godin’s blog or even the man himself that can be considered marketing magic? I suppose to the “run of the mill” business person the answer maybe a definitive …. NO! Why you wonder? To keep it short, this marketing expert/guru approaches problems and situations by normally thinking “outside the [...]

Building on a Budget Review: Does Mike Dillard’s Building on a Budget Equal the Hype?

As one of the products from Mike Dillard and the Magnetic Sponsoring brain-trust, Dillard’s “Building on a Budget” book provides fantastic insight into five different online attraction marketing methods for anyone operating a home business or network marketing venture. A sibling of his previous Magnetic Sponsoring book defining the fundamentals of online attraction marketing, Mike [...]

Making “Video” Commercials for the Web – from Seth Godin’s Blog

The following article is a re-post from a recent piece (“Making Commercials for the Web“) published on Seth Godin’s Blog.  After reading the original post, I felt there was a number of points many of us should consider when preparing video marketing material or making video commercials for the web. Read the post, watch the [...]