Niches of a Target Market: Defining Niches in Your Target Market

This post was written by Jim Hickey on May 11, 2009
Posted Under: Internet and Affiliate marketers,Resource Reviews

Internet and affiliate marketers quickly begin to realize the importance in not just defining their overall market but more importantly identifying more specific target markets and highly specific niche markets to optimize their online marketing efforts.

Where the nature of the overall market is set by the product or service being offered, Internet and affiliate marketers run into difficulties when trying to auger down to identify more specific sub-markets especially the highly targeted “niche market” areas.

In the following video, Ed Dale of the Thirty Day Challenge fame demonstrates a few simple approaches to further refining an overall market into various niches using readily available web sites such as Amazon and Google (both the search and RSS reader):

I think you can see where Internet and affiliate marketers applying this simple approach can help identify a number of potential niches in their specific target market.

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Note: Ed Dale’s video was “borrowed” from the You Tube channel (eddale) and the general repository for all of the Thirty Day Challenge videos (the current collection were mainly assembled from the 2008 Challenge; the 2009 Challenge is set for this August).

A review of the 2008 Thirty Day Challenge will be posted within the next few days.

In the meantime more information on the Thirty Day Challenge, visit the web site at:

Thirty Day Challenge

P.S. – Access to the 2008 Thirty Day Challenge site and lessons is FREE!

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