Simple Video Marketing Tips: A 3-Part Simple Video Marketing Tutorial Series
Posted Under: Attraction and Relationship Marketing
If you're new here, please subscribe to my RSS feed. Thanks for visiting!
I recently encountered a series of three videos on YouTube describing a simple video marketing tutorial series easily employed by even the newest person to attraction and relationship marketing.
Three of the videos provide key actions to enhance the visibility of your marketing videos on YouTube (though it can also help with other video sites and search engines such as Google).
In the following video, the presenter identifies the importance of choosing an effective title for the video as well as a simple process to aid in the selection of great title.
Next, Scott identifies the significance of taking the time to write a great description of your video using the primary keywords designated when the video was uploaded to YouTube.
The third video of the series identifies a factor not often freely discussed by video marketers, the importance of backlinks to your video and how they can be easily created through embedding the video on other sharing sites and blogs:
After watching the videos, I used the titling method described by Scott with another technique as an experiment to see how it would impact page listing both on YouTube and Google.
Using the long tail keyword phrase “Internet lead generation” in the Search function of You Tube, my video landed in the third position (one below Scott’s) as shown in the image below.
Note: After changing the keywords to “high quality leads”, the video again lands at the third position (of 5,080) and number one video when using “generating high quality leads”.
Next I checked the long tail keyword phrase “generating high quality leads” in the general Google search engine. The results found over 7,000,000 listings using some combination of those terms and my video (shared on AOL Video & Viddler) landed at the number two and four spots of Page 1 respectively while a related blog post (using similar title techniques) landed in the fifth position as shown on the following image:
I highly recommend watching the simple video tutorial series, employ the techniques and watch your video marketing results soar!
Reader Comments
G’day Jim,
Excellent post!
I really like Scott’s straight down the line approach. I know what I’ll be doing tonight
.
The last tip on getting backlinks is a rippa.
Thanks,
Steve Anderson
Steve Anderson’s last blog post..Pitchers In Social Media – 1 Strike & You’re Out!
Hi Steve,
Yes, this is one of those finds that puts a significant piece of the puzzle together. I already had started to use the title techniques on some of my videos (which have been dormant of late) and articles with great success. I did find the info on the description and backlinks pretty cool ….
Very welcome!
Jim
Hi all … excellent advice Jim my twopence’s worth would be to be sure you really enjoy your topic first off then find someone who is doing videos on this topic that impress you and then follow that example instead of trying to reinvent the wheel … you do that once you see your own results flourish … and that can take some time if you can’t tell and show off a good interesting, educational, entertaining story … research is the key as you point out Jim
All my best to you and your topic
Phillip Skinner
Hello Phillip …. Great points as always
…. Jim
Great information on Video Marketing by Scott. When properly done video marketing is certainly a great way to get a website moving up the search engine result pages.
Thxs for great post, agreed video marketing can capitvate and hold audience attention and coupled with other social media approaches can generate quality traffic.
Annie´s last blog ..